“We’re more sophisticated today. We’re not like we were in ’89 when we didn’t know very much. We have Instagram and social media and we know a lot about Africa, more than we did then. I had to respect that and honour that.”
In line with a new vision of Zamunda, Carter brought several African designers into the fold for Coming 2 America, including South African designers Palesa Mokubung of the label Mantsho and Ladumo Ngxolo of the label MaXhosa.
Nigerian Ikiré Jones and a host of other shining lights of the continent’s burgeoning fashion scene were also signed on.
As the queen of modern Hollywood costume design, Carter is well aware of the power she has to effect representation of Africa and the black experience. She said she “took it very seriously and wanted to show the modern aesthetic of Africa”.
“I didn’t want to let people continue to perpetuate notions that are 100 years old about how people live in Africa. I wanted to show how creative they are and how royalty is represented.”
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